Our partner agency, OnImpact, has worked tirelessly with us to design our new look, an array of marketing literature and a website which truly represents what Clear Sky do and our rainbow values. We are thrilled with the results and want to express our sincerest gratitude to OnImpact who have generously donated their expertise and a huge amount of time, and to 10 Degrees who developed the website at minimal cost. We hope that you will agree that this has really brought the Clear Sky branding to life and given us an excellent vehicle to communicate our message and reach more children and families who need our help!
Our Name & Strapline
We have opted to retain the existing name of Clear Sky, as we feel this is still a good and natural metaphor for the therapeutic process. However, we decided to change this slightly from ‘Clear Sky Children’s Foundation’ to ‘Clear Sky Children’s Charity’ as this provides more clarity on the way we operate. The thread which runs through all our therapeutic and training services is the child-led approach that we take; using the child’s natural language of play and creativity to explore and ultimately resolve confusing or difficult feelings. Therefore ‘The Power of Play’ is a strong strapline for our service offering to pupils, parents and professionals alike.
The new logo features our mascot ‘Sunny’. Sunny represents all the children we work with and those who benefit as a result of the professional training and parenting workshops we do. The thumb print balloon depicts every child’s individuality and their unique journey with Clear Sky working to lift them into clearer skies and unlock their limitless potential!
The new website provides a wealth of information including:
- Information on the services we offer
- The ability to book training courses online
- Useful forms and leaflets available for download
- Case studies and testimonial evidence demonstrating the impact of the work we do
- News and links to social media
- Fundraising events and the ability to make online donations
- Policies and procedures
- Newsletter registration
- Contact information
Furthermore, the website is also complemented by other printed marketing materials, stationery and a regular newsletter. To register for our half-termly newsletter click here.
We are always open to feedback, so if comments or suggestions for improvement, please do not hesitate to contact us.
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